25 years of industry experience in Information technology in MEA including working in IT Multinationals, start-ups environments and new business sectors. Regional & International successful IT executive, with a proven record of accomplishment in building new company divisions and subsidiaries, turning around business and enhancing company situations from low market share to high market share and brand equity , as well as , advising business on strategy and problem-solving , restructuring go to market models to fit strategy. Uniquely experienced in managing technology businesses in Middle East and Africa. Maintaining functional experience in sales, marketing, IT services,and government infrastructure projects. Proven ability to lead and motivate teams to maximize innovative performance and results with effective communication skills .